AIM is not a chatbot. It understands your business, reads your live marketing data, thinks in revenue, and acts with your approval — powered by a real Marketing Intelligence Layer.
What is AIM?
AIM is an AI Chief Marketing Officer. It is not a chatbot. It understands your business, remembers context, analyses your connected marketing data, prioritises revenue and ROI, delivers strategic recommendations, and can recommend and execute approved marketing actions.
Industry, model, audience, goals and brand voice — remembered across every conversation.
Reads live metrics from your marketing stack instead of guessing from generic benchmarks.
Every recommendation is ranked by the money it makes or saves you.
Proposes concrete moves and carries them out — only after you approve.
How AIM works
Every layer feeds the next. AIM turns disconnected marketing platforms into one continuous intelligence pipeline.
AIM learns your industry, model, audience, goals and brand voice.
Connect your marketing stack through a single Integration Provider.
Raw API data is normalised into unified business objects.
Domain agents analyse each channel in parallel.
The CMO synthesises every signal into a strategy.
Prioritised, revenue-ranked moves with expected impact.
You approve, AIM executes through the Integration Provider.
Supported integrations
Every platform connects through a single Integration Provider that manages authentication, syncing and secure action execution.
Website traffic, sessions, conversions and audience behaviour.
Organic keywords, rankings, impressions and click-through rates.
Search & display campaign spend, CPC, CPA and ROAS.
Facebook & Instagram ad performance, ROAS and audiences.
Heatmaps, session recordings and rage-click insights.
Local search visibility, reviews and map interactions.
Revenue, MRR, ARR, churn and customer lifetime value.
Orders, product sales, AOV and store conversion rate.
WordPress store orders, revenue and product performance.
Email campaigns, open rates, click rates and list growth.
Ecommerce email & SMS flows, revenue per recipient.
CRM pipeline, lead sources, deals and marketing attribution.
Enterprise CRM opportunities, lead quality and pipeline.
Company page followers, post reach and engagement.
Channel views, watch time, subscribers and traffic sources.
TikTok campaign spend, CPM, CTR and conversions.
Tag & conversion tracking health and container status.
Content publishing, posts, SEO metadata and page health.
Connected via the AIM Integration Provider — more platforms are added continuously.
Specialist AI agents
Each agent is an expert in one channel. They analyse your data in parallel, then the Chief Marketing Officer synthesises their findings into one strategy.
Tracks keyword rankings, impressions and CTR, and finds the pages one push away from the top of the results.
Watches blended spend, CPA, CTR and ROAS across every ad platform, flags wasted spend and recommends budget changes or pausing failing campaigns.
Reads sessions, sources and bounce rate to explain where traffic comes from and where it leaks.
Analyses open, click and revenue-per-recipient across campaigns and flows to grow owned-audience value.
Studies funnel drop-off, tracking health and page friction to lift conversion rate at each step.
Tracks reviews, ratings and sentiment to protect reputation and sharpen market positioning.
Measures followers, reach and engagement across social channels and finds the content worth amplifying.
Marketing Intelligence Layer
AIM normalises messy platform data into clean, unified business objects the AI can reason about — the same objects across every business.
MRR, ARR, churn and lifetime value unified across payment and store platforms.
Visitors, sessions, sources and bounce rate from analytics.
Every paid campaign with spend, ROAS, CTR and status.
Orders, AOV and cohorts across ecommerce and CRM.
Organic positions, impressions and click-through rate.
Blended paid performance: spend, conversions, CPA and CTR.
Goal completions, conversion rate and tracking health.
Stage-by-stage drop-off from first touch to purchase.
Ratings, review volume and sentiment for reputation.
The composite score summarising overall marketing performance.
Marketing Health Score
AIM scores every core area of your marketing and rolls them into a single, trackable health score — so you always know what to fix first.
Traffic trend and engagement quality.
Organic visibility and ranking strength.
Return on ad spend and efficiency.
Owned-audience engagement and revenue.
Conversion rate and tracking health.
Revenue growth balanced against churn.
Engagement rate and reach momentum.
Review ratings and negative-review spikes.
The single number that summarises it all.
Example recommendations
Because AIM reads your real data, its recommendations reference your actual numbers and expected impact.
Your Google Ads CPC increased 28% this month.
Pause these three underperforming keywords and shift budget to your top converters.
Expected monthly savings: £1,240.
Your homepage has a 71% bounce rate.
Move the primary call-to-action above the fold and lead with your core outcome.
Projected conversion lift: ~18%.
Organic clicks for “property maintenance London” are stuck at position #9.
Refresh the landing page and add two internal links from high-authority pages.
Potential +1,800 monthly visitors.
The AIM difference
A general-purpose chatbot has no memory of your business and no access to your data. AIM was built for marketing from the ground up.
FAQ
Connect your data, get CMO-level strategy, and let AIM execute the moves you approve.